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Back to home“In 1991 I had an intuition, and I called it A|X. Looking at the reality of the street, before it became just another vogue, I created fast, affordable metropolitan clothing for the young generations or those with a young mindset. The spirit persists today in apparel and accessories that speed forward to an urban drum keeping the quintessential effortlessness and the active stance of the GA DNA.”
Giorgio Armani
Since its foundation, A|X provides the essence of contemporary style: reinvented basics and pieces that, like building blocks, are versatile and easy to use. Bring the “Armani Dream” to the People across generations and cultures supplying affordable, sustainable yet qualitative products along with essential, contemporary and youthful style.
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